We know your time is valuable and that you can’t take care of everything at once, let alone find the time to sit down, relax, grab a Starbucks, and watch a podcast. However, that is exactly what you should do. Not only will it give you an hour or so to decompress, it can be amazingly useful in triggering ideas to increase your revenues. Those that want to get your attention are not sending you a thick “how-to” manual on sales, knowing that you would never open it, let alone read it.
They are, however, creating empowering videos that all you have to do is listen. With that said, there are hundreds of podcasts attempting to help you run a more profitable business. We decided to focus on sales, because without sales, there will be no lasting business. Let’s take a look at some podcasts that will help.
Accelerate Your Business Growth: (Listen to Accelerate Your Business Growth). The podcast is hosted by Diane Helbig, who offers diverse yet strategic approaches to business success. Avid listeners include small business owners and salespeople alike, all hoping to gain insights from Diane, who has become a well-known business advisor, sales trainer, author, and all-around growth accelerator.
B2B Growth: (Listen to B2B Growth). If you sell to other businesses (B2B) you should listen to this podcast. It offers solid business advice in succinct episodes that typically don’t run over 25 minutes. For the small business owner on the run, this is the perfect way to grab some valuable knowledge while commuting, during a lunch break, or at the gym.
The Marketing Book Podcast: (Listen to The Marketing Book Podcast). If you can’t read ‘um, listen to them. Kind of. As I mentioned, we know you have a long list of books you want to order from Amazon, but don’t have the time. Host, entrepreneur and comedian, Douglas Burdett, offers interviews with best-selling authors of sales and marketing books. You’ll get actionable advice, but be warned, your list of books to read may get a little longer!
AM/PM Podcast: (Listen to AM/PM Podcast). This podcast is all about Amazon. If you currently sell on the online behemoth or are planning to, this is a must listen. The show discusses and guides listeners through a wide range of topics and consistently offers detailed, step-by-step, action-oriented solutions for FBA sellers at various points in their journey.
Success Unfiltered: (Listen to Success Unfiltered). Even if it is the product or service you created, not everyone is cut out for sales. This podcast shares stories from entrepreneurs who have experienced both success and setbacks in an effort to inspire and educate. If sales isn’t up your alley and you can’t afford to hire a rep, give Success Unfiltered a shot.
Sales Babble Podcast: (Listen to Sales Babble Podcast). According to Pat Helmers, host of the Sales Babble Podcast, “Great selling is about helping.” His knowledge is first-hand, as Helmers built an inside and outside sales team for a SaaS startup that generated eight figures in revenue.